NEUAGEOPS
Website Implementation Kit

Adding New Service Lines

A sequenced rollout for getting Skin Care, Sexual Wellness, and Hair Restoration live across the top nav, footer, and all six location pages — plus SEO-ready page copy and schema so each line launches as a real ranking page, not a stub.

Skin Care Sexual Wellness Hair Restoration
01 — How the site is wired

Three places to edit, one order to do it in

Before touching anything, the structure that matters:

Do it in this order Build the three service pages first → add them to the header menu → add them to the footer → update the location pages → update the supporting spots → purge NitroPack. Building pages last means every menu link 404s until you finish, which hurts both users and crawl.
02 — Step one

Create the three service pages

In WP Admin, add three new entries in the same place the existing six live (the Services custom post type, not Pages). Publish them — even with starter copy — so the links resolve. Recommended slugs:

ServiceRecommended slugNote
Skin Care/service/skin-care/Use /service/medical-aesthetics/ instead if you want room for injectables, peels, and devices under one umbrella.
Sexual Wellness/service/sexual-wellness/Recommend Sexual Wellness over "Sexual Health" — it matches your SOP, schema, and existing asset library.
Hair Restoration/service/hair-restoration/

Section 06 has ready-to-paste copy for each. Set each page's Elementor heading widget to H1 once, and set the real SEO title/meta in Rank Math or Yoast (the Elementor heading is not your title tag).

03 — Step two

Add them to the top navigation

First confirm which system owns your header. In Elementor, open Templates → Theme Builder:

If a Header template exists

Your header is an Elementor Nav Menu widget — but it still reads from a WordPress menu. You'll edit the menu below; no need to touch the template itself.

If there's no Header template

MaxCare's native header is rendering it, also from a WordPress menu. Same edit either way.

The edit

  1. Go to Appearance → Menus and select the primary menu (the one containing the Services parent).
  2. In the left panel, check the three new Service items and click Add to Menu.
  3. Drag each one so it sits indented beneath "Services" — that makes them dropdown children.
  4. Match the existing label style in that dropdown: ALL CAPS (e.g. SKIN CARE, SEXUAL WELLNESS, HAIR RESTORATION).
  5. Save Menu. This updates the header on every page at once.
04 — Step three

Add them to the footer

Your footer "Our Services" column is one of two things. Check Templates → Theme Builder for a Footer template, then:

Either path is a single, site-wide edit. Match the footer's Title Case styling (Skin Care, not all caps) — the footer and header intentionally use different cases on your current site.

05 — Step four

Update the six location pages

This is the part that isn't automatic. Each location page has its own services section in Elementor:

LocationURL
Des Peres, MO/des-peres-missouri/
Ladue, MO/ladue-missouri/
Lake St. Louis, MO/lake-st-louis-missouri/
Leawood, KS/leawood-kansas/
Sarasota, FL/sarasota-florida/
Spanish Fort, AL/spanish-fort-alabama/

Two ways to handle it

Best long-term — centralize it

Turn the per-location services block into a global / reusable Elementor template (or a Loop pulling from the Services CPT). Then every future service line updates all six pages in one edit. Worth doing now, while you're already in here and planning to expand.

Fastest now — edit all six

Open each location page and add the three services to the existing block. Quicker today, but you repeat it every time the menu grows.

SEO upside, later The highest-converting version is a dedicated service×city page — e.g. /sexual-wellness/sarasota/. That's a separate build from this nav/footer task, but worth queuing once these three lines are live and the location blocks link to them.
06 — Don't miss these

Everywhere else a service appears

A new service line surfaces in more than nav and footer. Run this list so nothing's half-launched:

07 — Ready-to-paste copy

SEO-ready page copy

Written in the NEUAGE voice and structured answer-first for search and AI engines. Treatment lists are framed as "may include" — confirm each against the actual menu your providers offer and what's bookable in Zenoti before publishing.

Compliance reminder Keep public copy outcome-honest: no guarantees, no dosing or prescribing detail (that stays in the internal SOPs), and a clear note that all therapies require a provider consultation and screening. Add "individual results vary" where you describe benefits.

Skin Care

Title tag: Medical Skin Care & Aesthetics | NEUAGE Health + Wellness

Meta description: Provider-led skin care at NEUAGE — personalized treatments to restore tone, texture, and a healthy, age-defying glow from the inside out. Book a consultation.

H1

Skin Care That Works With Your Biology

Intro

Healthy skin isn't only about what you put on it — it reflects what's happening underneath: hormones, nutrients, inflammation, and recovery. At NEUAGE Health + Wellness, our medical approach to skin care pairs targeted in-clinic treatments with the internal optimization we're already known for, so results last instead of fading by the next appointment. Every plan is built around your skin, your goals, and a provider who actually listens.

How it works

It starts with a consultation and a real assessment of your skin and overall wellness — not a one-size template. From there, your provider designs a personalized plan that may combine in-clinic treatments with peptide, vitamin, and hormone support to address the root causes of dull, aging, or stressed skin.

What's included (confirm against your menu)

Who it's for

Anyone who wants visibly healthier skin with a medical team behind it — whether you're addressing early signs of aging, texture and tone, or simply want a science-backed routine that fits the rest of your NEUAGE care.

Sexual Wellness

Title tag: Sexual Wellness Therapy for Men & Women | NEUAGE Health + Wellness

Meta description: Confidential, provider-led sexual wellness for men and women — personalized therapies for libido, performance, arousal, and intimacy. Book a private consultation.

H1

Sexual Wellness, Treated Like the Health Issue It Is

Intro

Changes in desire, performance, or arousal are common, treatable, and nothing to be embarrassed about — and they're often tied to hormones, blood flow, stress, and overall health. At NEUAGE Health + Wellness, we treat sexual wellness as part of whole-body care, with private, judgment-free consultations and personalized therapies for both men and women. Because libido and function are so closely linked to your hormones, we frequently address the two together for better, longer-lasting results.

How it works

Your visit begins with a confidential consultation and a brief health screening to make sure any therapy is safe for you. Based on your symptoms and goals, your provider builds a personalized plan from a range of options — and follows up to fine-tune what's working.

What we treat

For men

Erectile and performance concerns, low libido, and arousal support — with oral, dissolvable, and injectable options tailored to you.

For women

Low desire, arousal and sensitivity, vaginal dryness, and intimacy support — with topical, oral, and injectable options designed around your needs.

Who it's for

Adults experiencing changes in libido, arousal, performance, comfort, or intimacy who want a discreet, medical solution — especially alongside hormone optimization.

Hair Restoration

Title tag: Medical Hair Restoration for Men & Women | NEUAGE Health + Wellness

Meta description: Personalized, provider-led hair restoration at NEUAGE — treatments that target thinning at the source to support thicker, healthier hair. Book a consultation.

H1

Thinning Hair Has a Cause — We Start There

Intro

Hair thinning rarely happens for one reason. Hormones, nutrition, stress, and circulation to the scalp all play a role — which is why a shampoo or a single product so often disappoints. At NEUAGE Health + Wellness, hair restoration is a medical, root-cause plan built by a provider, drawing on the same hormone, peptide, and nutrient expertise behind everything else we do.

How it works

We start with a consultation to understand your pattern of thinning and the factors driving it. Your provider then designs a personalized plan that may combine in-clinic and at-home therapies — and tracks your progress over time, since healthy regrowth is gradual.

What's included (confirm against your menu)

Who it's for

Men and women noticing thinning, shedding, or a receding pattern who want a medical plan that addresses why it's happening — not just another product on the shelf.

08 — Structured data

Schema templates

Add one Service block and one FAQPage block per new service page, via Rank Math/Yoast schema tools or an HTML widget. Complete every bracketed field. Duplicate per service, changing name, URL, and description.

Service schema (per service page)
<!-- paste once per service page; swap the bracketed values -->
{
  "@context": "https://schema.org",
  "@type": "MedicalProcedure",
  "name": "[Skin Care | Sexual Wellness | Hair Restoration]",
  "url": "https://www.neuagehealthwellness.com/service/[slug]/",
  "description": "[one-sentence patient-facing summary]",
  "procedureType": "https://schema.org/NoninvasiveProcedure",
  "howPerformed": "Provider consultation, screening, and a personalized treatment plan.",
  "provider": {
    "@type": "MedicalBusiness",
    "name": "NEUAGE Health + Wellness",
    "url": "https://www.neuagehealthwellness.com/",
    "telephone": "+1-314-260-9057"
  },
  "areaServed": ["Missouri","Kansas","Florida","Alabama"]
}
FAQPage schema (match the FAQs visible on the page)
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "[Patient question, e.g. Is it confidential?]",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "[Plain-language answer, 1–3 sentences.]"
      }
    },
    {
      "@type": "Question",
      "name": "[Do I need a consultation first?]",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yes. Every plan starts with a provider consultation and screening."
      }
    }
  ]
}

Only mark up questions and answers that are actually visible on the page, or Google may flag the markup. Reuse your existing per-location MedicalBusiness block from the Local SEO guide where applicable.

09 — Before you call it done

Launch QA checklist

The recurring gotcha This site runs NitroPack. If a change "didn't save," it almost always did — the cache just hasn't cleared. Purge first, then re-check before troubleshooting anything else.